Spot the differences 


For this project, I selected an image I took of my hair and makeup setup that I use for competitions.

I made changes such as color changes, logo removals, text changes, and item additions and removals. My main tools were the cloning and stamping tool, hue/saturation, smart select, and blur tools.

Here is the original…

original image

And here is the edited version.

edited image final

There are 10 changes in all. Spot the differences!

 

 

Answer key here:

edited image answer key

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Final booklet


I received a lot of helpful feedback in class. One major comment was that there was far too much content, still. I’ll have to pare it down even more. There needs to be more white space.

Another comment referred to the diagrams, which had too many kinks in the reference lines and looked messy as a result.

I heard from several people that some photos were too dark. I plan to PhotoShop these for greater color, and will lower the contrast for those with too much flash.

Another comment is the lack of color. One said that because this is about food, there should be more tantalizing food pictures. I see where he is coming from, but I don’t like this idea because I want this to be more about the stories I tell than the images I share. What’s more, my images are not high quality enough to make very large.

 

Screenie final 1

Screenie final 2

Screenie final 3

Screenie final 4

Screenie final 5

 

Booklet 3

I made a lot of adjustments to the final. The text is significantly shorter, and there are more chunks of sensible white space. I eliminated the gutters in between photos to include more of them, which created a beautiful photo strip across some pages. The diagrams’ pointers were modified. The sketches were all retouched to have a warm parchment tone rather than some grey looking ones (due to different angles of the camera). The cover photos have a layer of brown over them, to resemble Moleskine covers, while the interior pages have been colored off-white to mimic the pages. I added colors to each teacher’s page, using it to highlight certain portions of text, their names, and the captions. I used character styles for this purpose, which was very helpful.

Hope you enjoy!

Cover ideas

Screenie cover 1

This first cover emphasizes the food that I make, by showcasing two of my most memorable items: Elvis cupcakes (banana cupcakes, peanut butter filling, honey cream cheese frosting, caramelized bacon topping), and semisweet chocolate dinosaurs studded with almonds and dried cranberries. This will draw people in with captivating images, and the title “Baking bacon cupcakes, and other food fueled misadventures” helps the reader know that this is a collection of stories, not recipes or photos that the cover might otherwise imply.

Screenie cover 2

This second cover emphasizes the relationships that form through cake. These are photos of my friends enjoying a bananas-foster inspired cake, and banana bread (I had a lot of ripe bananas that week), and chocolate-coffee cake. They are warm memories that I cherish. However, since the quality of these pictures is poor, I probably won’t use this one.

Screenie cover 3

This third cover represents my analytic, planning side. When I have an idea for cake, I take down a lot of notes in the form of lists, diagrams, and other ideas. When presented with a new theme, I will write down different combinations of different flavors in each component. For example, a pina colada cake involves the flavors of pineapple, coconut, and rum. I can put rum in the cake, by baking it in or using a rum soak. Or, I can use it to flavor the frosting. Coconut can be used as the cake flavor with coconut milk substituted for regular, or it can be used as a filling/frosting. Pineapple can be mixed into the cake layers, and I can make a curd filling with it. I put together different ideas until I find something I like the best and then I head to the kitchen to try it.

My favorites are the first and third cover. I think I’ll go with the third one because it shows my analytic side, which may not come through strongly enough otherwise. Also, the quality of the first cover is not as good, and gets pixelated at some parts.

Spreads Draft 2

 

 

 

The feedback session today was very helpful. I worked with Jason for this assignment.

As I expected, he said there was far too much content. It looks too cluttered and visually confusing. It is unclear what the reader should look at first because of the sheer amount of content on there. The inclusion of strategic white space would be helpful. I have some on there, but it’s in random places that don’t help the visual balance of the overall piece.  Also, there are some alignment issues because of the different-sized images.

Screenie spread draft 1

Screenie spread draft 2

Screenie spread draft 3

Here are my revised spreads. I kept the top row clear for the teacher’s names and reduced some of the content on there. The chunks of text are smaller and the number of pictures has gone down. The white space is more visually appealing than before, though there is still a lot of content on there. I am hesitant to take parts away from the story because I feel that is the most important part, so I will see what feedback I get next time before making any more changes.

Mood board, color palette and Spreads Draft 1

1. 3-5 typographic study samples
Screenie type

This is reposted for posterity’s sake. Please find my comments in the previous post.

2. Post screenshots of 2 mood boards.

Screenie mood 1

This board emphasizes journals, calm and serenity, and food. It is mostly neutral-toned.

Screenie mood 2

This mood board emphasizes the themes of friendship, food, and brighter colors.

3. Post a screenshot of color palette (2 to 5 colors) including CMYK values

Screenie colors

The colors I want to use for this project are numerous. This is because I want to individualize each teacher’s highlight color. I selected one for each that I felt best represented their personality. For example, Mr. Gern, who is very calm and thoughtful, has a blue color. Ms. Yang is cheerful and feminine, best represented by pink. Mr. Cocoros is excited and lively, so he gets a grassy green shade. Mr. Badgley has a darker, more bad-ass personality. I chose a darker purple for him to show his power and influence. For Ms. Avigdor, I chose a muted tangerine orange. She cares about her students, though not many see that because she is also very strict.

4. Finalize one grid and work on 3 interior spreads based on that grid. Post screenshots with short descriptions.

Screenie crap spread 3

Screenie crap spread 2

Screenie crap spread 1

For these spreads, I used a 5×5 grid design, with gutters (using the guides tool) and narrow margins equal to the gutter size. This was to make room for the large amount of content I want to include, including text, diagrams, and photos. I did my best to fit all of it on the page.

I utilized paragraph styles for the different types of text, which are detailed in the typographic hierarchy post.

Typography study and Sketching grids

Screenie type

I created three typography samples.

The title font will be used for teacher names and book title, in large print. The first uses Century Gothic, which I like for its round and geometric shape. It is also sans serif. I also tried Handwriting, which gave it a nice casual feel, and Optima, for its nice lines. I felt Optima was too straight, and it didn’t look “friendly” enough. I liked Handwriting, but I decided on Century Gothic for its contrast to the sketch-based pages.

The body font will be used for all the stories I’ll be writing about my teachers. I tried a classic Palatino, Century Gothic (not good because of sans serif), and Didot. Both Palatino and Didot are serif fonts, and look similar at this small point size. I chose Palatino for its slightly more rounded lines.

I will also be making small diagrams that detail what goes in a cake. The photos are sketches, and I want the font to reflect that. I chose Handwriting, Brush Script, and Chalkduster. I felt Brush Script was too structured, so I didn’t like that. Chalkduster was decent, but I liked the stress of the angle on Handwriting’s letters.

Captions will be used for short comments and stories outside the main body text. I used Minion Italic, Palatino Italic, and Herculanum. Herculanum was too large and the all-caps was strange at such a small point size. Palatino and Minion were both nice, and I decided on Minion because I was using Palatino for body text.

The leading was the default basic for each typeface. I did not feel the need to manually adjust these because they do not need to line up in my work.

Book Design, Grids

I did several sketches of my grid design before moving to InDesign. Here are my sketches:

photo 1 photo 2 photo 5

 

I experimented with things like text wrapping and modular grids. In my InDesign versions, I used a 4×4 modular grid, 3×3 modular grid, and 3 column grid. Additionally, I chose specific typefaces for each teacher, hoping to personalize them and reflect the teacher’s personality. These were used in their names, and any instances in which they talked. However, because many typefaces are too similar, I don’t think I can up with more then 3 or 4 (I have 5 teachers to talk about, total). In the future, I’ll personalize them with colors.
4×4 grid
Screenie CDF spread 2
3 column
Screenie CDF spread 3
3×3 grid with diagonals
Screenie CDF spread 1
I also experimented with diagonals, to go for a scrapbook-type feel. However, with all this text, it looks very cluttered. I wanted to include even more pictures but couldn’t, because I didn’t have enough space. I even tried reducing font size, but that didn’t help much. In the future, I’ll have to cut down on the text, and photo size.

 

Book Spread Exercise

1. What is a modular grid?

A modular grid is especially useful for layouts that contain a lot of information. It is essentially a column grid with many horizontal flowlines that help create rows. Each square formed is called a module, and the designer can use a set of modules to create a spatial zone for information (for example, a block of text or an image). It is very flexible and adaptive to various needs.

2. What is a flowline?

Flowlines are horizontal alignments that help direct eye movement from one part of the page to another. They can also be used as start/stop points for images as well as text.

3. How is a manuscript grid different from a column grid?

A manuscript grid places text/images in a single block on the page. On the other hand, a column grid will divide this information into several columns of varying width.

4. Explain what it means to deconstruct a grid.

Deconstructing grids involves taking a basic grid, usually a simple modular form, and altering it to see what happens. For example, by cutting it into pieces and shifting or distorting it. This can provide a visual illusion of layers and interactiveness of information.

Color Exercise

In the beginning, I attempted to find my own colors through the color swatches. I scrolled aimlessly through the color wheels, scaling the values up and down in an attempt to find the perfect color. It was quite frustrating, until I realized I could pull swatches from the internet. I thought about what kind of color I was looking for and decided that I liked argyle designs. I ran  a search and found one design I liked that used only three colors (many use four for contrast).

Initials

To create the design, I made a 3×3 inch square and used the clipping mask to crop the design the way I wanted it.

Using the dropper tool, I found the RGB values of the colors used. I created 1-inch ellipses for color swatches and listed their values below it.

I used the font Palatino for both my initials and the RGB descriptions. I like the graceful way my initials, DC, look in it.

I experimented with the placement of my initials in the top left and bottom left, even in the diamond patterns themselves. I liked it outside of the pattern to look more logo-like. As for color, I preferred yellow over purple to create more contrast.

This contrast was due to the difference in saturation between green-purple and green-yellow. The green and purple are much closer (both look grey and not as true; low saturation) whereas the yellow does not look as grey as the other two colors (has a higher saturation).

As for the hue, green and purple are complements of each other. In addition, their similar saturations help these colors match. The yellow is next to green on the color wheel, so it also coordinates well with the green.